Power Shifter Studios wins two Silver ADDYs for Iron Mountain and Ernest Packaging
Power Shifter’s Rapid MVP service turns product ideas into fully functioning prototypes in weeks. Combining expert teams with generative AI, it’s built to validate fast and launch smarter.
Discover the essential guide to mastering headless CMS with Contentful and Sanity. Learn about common pitfalls, optimization strategies, and future trends to enhance your digital content strategy.
Discover the secrets to creating unforgettable brands with The Brand Experience, where innovative design, strategic service, and purpose-driven narratives converge to shape consumer perceptions. Each episode offers expert insights and real-world case studies on thriving in the Experience Economy.
Today marks the official launch of The Brand Experience, an innovative YouTube channel and upcoming podcast designed to revolutionize how purpose-driven brands connect with their audiences in “The Experience Economy.” Hosted by JP Holecka and Michael “Howie” Howatson, both seasoned experts in digital transformation and design strategy, the platform provides a comprehensive look at creating impactful brand experiences across digital and physical landscapes.
Knowing when to integrate AI into your product and when to keep it simple is crucial for successful product development. This decision can make or break the user experience and the product's overall success. At Power Shifter, we get how important this choice is.
Last year’s speculation around the advent of the Chief Artificial Intelligence Officer (CAIO) role has matured into a reality.
I read a recent article on AdAge about the knee-jerk reaction some brands are having about their agencies using AI. I get the concern and things are moving too fast for the legal teams and CIOs to keep up.
Diving into the vast ocean of Large Language Models (LLMs) and why we might want to hold our horses before asking them for the recipe to life’s big questions, here’s a thought or two spun in the fabric of our discussions.
With all this AI stuff taking over, our understanding of the subjects in humanities, human creativity and spark will really count. That’s when it hit me — being the “boss of the bots” isn’t just about tech skills; it’s about that human touch, the stuff you get from studying the humanities.
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